Category: Google Analytics

  • Google Analytics 4 Properties: The Ultimate Guide (Part 2)

    Google Analytics 4 Properties: The Ultimate Guide (Part 2)

    Welcome to part two of our ultimate guide to Google Analytics 4 Properties. In this guide, we’ll delve deeper into how your business can benefit from using digital analytics, the evolution of the digital analytics ecosystem, and the benefits and features of Analytics. We’ll also discuss how Analytics measures user engagement in today’s digital ecosystem,…

  • Google Analytics 4 Properties: The Ultimate Guide (Part 1)

    Google Analytics 4 Properties: The Ultimate Guide (Part 1)

    If you’re looking to measure your website traffic and user behavior, Google Analytics is an indispensable tool. Recently, Google introduced Google Analytics 4 (GA4), the latest version of their analytics platform. This new version offers a lot of new features and changes from the previous version, Universal Analytics. In this guide, we’ll explore the benefits…

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